Curated Goods for a Kind Life

an eco-friendly shop featuring original apparel


10% of all January sales will benefit

A Home for EveryBunny: Iowa's Rabbit Rescue!

A Home for EveryBunny is Iowa's only rabbit-specific rescue. We are a non-profit 501(c)3, foster home based rescue. We have foster homes across the state, but are focused in Des Moines and Cedar Rapids. Learn more at www.IowaRabbitRescue.org.


I'm Ashley, the founder of Kind Roots.  This is a vision I've had for years.  I love being an advocate for the things most important to me and being able to donate to causes that change lives and reflect my values. Kind Roots marries these two interests together.  It's a one stop shop for amazing sustainable products, and a creative outlet for my passion for animal advocacy.  

Our store is based on kindness.  Kindness starts with you and affects every facet of life.  From the food you put on your plate to the products you use daily, everything has an impact.  I want to bring you the best options to make living a more sustainable and cruelty free life a reality.

In my spare time, I'm usually chasing my 5 rescue cats around!  They are my inspiration to help animals everywhere live the best life they deserve.  That's why every purchase helps animals in rescues and sanctuaries.  

Join the Kind Roots Community and be an advocate for kindness, for the animals, for the environment, and for life.